How it works
From the material you already have to every frontline team.
Brands share their material once. Narraid’s own AI turns it into native-language audio episodes, the brand approves every language, and frontline teams listen on the Narraid app — while brand and operator teams see what got through.
The walk in from the car park: five minutes, one episode.
Five steps
Share it once. It reaches every frontline team.
One handover, instead of a PDF for one partner, a SCORM package for another and a webinar on a third’s date. One version, updated in one place, current everywhere.
1
You share
Brand guidelines, product sheets, training decks and launch material — PDF, Word or PowerPoint, as they are. You point at the hero SKUs and what makes them different.
2
Narraid creates
Our AI builds a new script for every language — rebuilt to fit how that audience speaks, down to regional voices — produced as a two-voice conversation and closed with a quiz.
3
You approve
You hear every episode in every language on a private review page, and approve it or ask for changes, before anything is released.
4
Teams listen
Frontline teams scan a QR code, open the Narraid app on iPhone or Android and listen in the gaps of the day. Quizzes, badges and streaks keep them going.
5
You see it land
Listening, completion and quiz results per retailer, market, site and episode, on the partner dashboard.
Why it matters
The expensive part isn’t making the content. It’s remaking it for every retailer.
Today, every brand reformats and re-sends its material to each retailer, in that retailer’s format and timing — and hopes the last step happens. With Narraid, one handover reaches every floor.
Today
Your brand
→
5 formats, 5 timings
→
5 retailers
→
floor staff — if it lands
With Narraid
Your brand
→
Narraid — one handover
→
One app
→
every retailer’s floor staff
The expensive part today isn’t making the content — it’s remaking it for each retailer, in their format, on their schedule, and then hoping the last step happens.
Culture built in
Rebuilt for every language. Never translated.
A native German doesn’t just hear German — they hear an episode made for them. Twenty nationalities in one team each hear a version written for their language and culture.
A new script per language
Every language starts from the brand facts, not from the English text, so it sounds the way that audience actually talks.
Regional voices
Australian, British or American English, and local variants where it matters — the voice your teams recognise.
Same facts, same quiz
Whatever the language, the brand story, the key facts and the quiz are the same everywhere, so results compare across markets.
Moments that matter
Four moments where an episode earns its five minutes.
Onboarding
A new starter can know your brand properly on day one, instead of waiting months for the next training visit.
Refresh
Knowledge fades. A five-minute episode before a busy season puts it back, without anyone leaving the shop floor.
What just changed
A launch, a reformulation, a new campaign, an award — on the floor within days rather than at the next cycle.
The doors nobody visits
Distant, small or expensive-to-reach locations get exactly the same brand story as your flagship counter.
The platform
An app for the floor. A dashboard for the office.
Two connected products: the Narraid app on iPhone and Android, and the partner dashboard where brands and operators see who listened, what was completed and how brand knowledge is tracking.
STAFF APP
Built to be finished
Episodes of a few minutes, a quiz after each one, badges, streaks and a live transcript. Progress stays with the person when they change store or employer.
PARTNER DASHBOARD
See exactly what got through
Listening, completion and quiz results per retailer, market, site and episode — for brand teams, head offices and every site manager.
EU hosting certified to ISO/IEC 27001 · GDPR compliant · the brand approves every language · your material is never used to train AI models.
Built for brand-sensitive content
Your material stays yours.
Brands share unreleased launches, pricing strategy and training material. Narraid is built to handle that with care.
You approve everything
No episode, quiz or language version reaches a team before you have signed it off.
European standards
A European company, GDPR compliant, on EU hosting certified to ISO/IEC 27001.
Never used to train AI
Your material is used to produce your episodes and nothing else. It is never used to train AI models.
Fair to frontline teams
Goals are set per team, never per person. A Data Processing Agreement is ready for operators to sign.
Works with your LMS
Episodes can be delivered into your own learning system, and results feed back into it. Engagement still happens in the Narraid app.
